The 25-year-old's new fragrance Forbidden Rose seems a world away from her first perfume Black Star.
And Avril says the new scent, which launches in mid August at Kohl's department stores in the US, represents her and makes her feel good.
Lavigne told StyleList.com: "I wanted to create a fragrance which takes the unique attitude of my first scent to a new emotional depth, adding mystery as well as a bit of magic."
She added: "I like the fragrance because you can wear it at day and night - its fresh, edgy and fun, it makes me feel good.
"All of my girlfriends wear it, so we basically smell the same."
The Complicated singer also admits her style has changed since she first burst on the scene eight years ago.
She added: "I feel like my style has evolved since I was 17 years old and I'm 25 now, I've changed fashion-wise which is normal to do.
"But I look back and see all of the pictures and all of the different crazy things that I wore and it was cool back then wearing the tie and skater pants."
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