NATURA: A DIFFERENT WAY TO CREATE AND UNIQUE PERFUMES

NATURA: A DIFFERENT WAY TO CREATE AND UNIQUE PERFUMES
Behind every perfume there Natura years of research, high technology and in particular the commitment to caring for the environment, which has positioned the company as a pioneer in the development of organic plant alcohol fragrances, essential oils and active then extracted Amazonian biodiversity sustainably and Latin America.

Thus Nature has a unique way of developing their fragrances. It is through the formulation of each of them that the relationship between nature and human emotions are highlighted.

As in the best houses in perfumery, fragrances Natura get the attention of an exclusive perfumer characterized by the care and sophistication in its development. In the olfactory nucleus located at the factory in Brazil Cajamar perfumers team, led by Veronica Kato, develops unique aromas and olfactory unpublished.

The soul of the fragrance. The essential oil is a natural ingredient that gives a special touch to some perfumes. "This is how a perfume is a mixture of dozens-sometimes hundreds-of chemical ingredients that are extracted from different plant parts as well as citrus peels, also leaves, seeds, wood, roots , branch and resin, "said Veronica Kato, during the first workshop Fragrance Natura dictated to the Peruvian press.

Natura has included in its technology platform on sustainable use of biodiversity assets that are created with essential oils, plus the recovery of regional and local cultural traditions. Thus, the company seeks to contribute to balanced use of natural resources.

Organic vegetable Alcohol .- As part of its commitment to environmental conservation, Natura has been included in the development of its organic vegetable perfumes alcohol alcohol replacing common.

Produced in sustainable and socially responsible, organic plant alcohol comes from sugar cane collection without resorting to burning and cultivated without the use of pesticides and chemical fertilizers.

Integrated areas of native vegetation, and small bushes, rivers and lakes, planting alcohol Natura uses organic vegetable preserves local biodiversity. Innovation is present in the entire portfolio of our perfumes.

Innovative design .- Natura Perfumery is also characterized by the development of sophisticated packaging. Every fragrance has a special design that fits the product concept.